ipad

ipad

ipad

Description

Apple needed a new interactive + marketing page to showcase the new features of the Apple iPad.

Images by ls.graphics. Screens by Apple.

Description

Apple needed a new interactive + marketing page to showcase the new features of the Apple iPad.

Images by ls.graphics. Screens by Apple.

Description

Apple needed a new interactive + marketing page to showcase the new features of the Apple iPad.

Images by ls.graphics. Screens by Apple.

Client

Apple iPad

Year

2023

Type

Website

Client

Apple iPad

Year

2023

Type

Website

Client

Apple iPad

Year

2023

Type

Website

Apple iPad by Eric Jordan Design & Team
Apple iPad by Eric Jordan Design & Team

Case Study

Problem:

Create a design that effectively captures the attention of the target audience, while showcasing the iPad's versatile capabilities in a vibrant and engaging manner. The approach would involve implementing a user-friendly interface with visually appealing elements, interactive features, and compelling content that conveys the iPad's usability for both work and leisure. Additionally, the design should reflect Apple's brand identity and principles.


Approach:

Adhere to Apple's brand guidelines, ensuring consistent user experience across various devices and browsers, and optimizing the site's performance and load times. Furthermore, the design should be responsive and accessible to users with different abilities.

Case Study

Problem:

Create a design that effectively captures the attention of the target audience, while showcasing the iPad's versatile capabilities in a vibrant and engaging manner. The approach would involve implementing a user-friendly interface with visually appealing elements, interactive features, and compelling content that conveys the iPad's usability for both work and leisure. Additionally, the design should reflect Apple's brand identity and principles.


Approach:

Adhere to Apple's brand guidelines, ensuring consistent user experience across various devices and browsers, and optimizing the site's performance and load times. Furthermore, the design should be responsive and accessible to users with different abilities.

Case Study

Problem:

Create a design that effectively captures the attention of the target audience, while showcasing the iPad's versatile capabilities in a vibrant and engaging manner. The approach would involve implementing a user-friendly interface with visually appealing elements, interactive features, and compelling content that conveys the iPad's usability for both work and leisure. Additionally, the design should reflect Apple's brand identity and principles.


Approach:

Adhere to Apple's brand guidelines, ensuring consistent user experience across various devices and browsers, and optimizing the site's performance and load times. Furthermore, the design should be responsive and accessible to users with different abilities.

Case Study

My Role:

Contribute relevant UI and overall design concepts to the design and design leadership team. Provide variations of solutions via wireframe, lo-fi + hi-fi sketches, polished in situ designs, prototypes and presentations to stakeholders. Contribute to the design of the entire page, then zoning in on specific sections, splitting responsibilities with other team members. Visually develop the marketing page.

My Challenge:

Explore the best ways to connect the marketing page to the interactive page. Ensure the sections of the design of the marketing page was best in class, pixel perfect and matched via visual development while communicating needs to development team members.

Approach:

To effectively tackle these challenges, the design process would involve extensive research on the target audience's preferences and behaviors, as well as iterative prototyping and testing to refine the visual and interactive elements. It would be important to collaborate closely with content creators, UX/UI designers, and developers to ensure a cohesive and seamless integration of design and functionality.

Conclusion:

The iPad 10.9 page on Apple's website would involve navigating the complexities of creating a visually captivating and functionally effective platform that aligns with the brand's image, effectively communicates the iPad's features, and resonates with the intended audience.

Case Study

My Role:

Contribute relevant UI and overall design concepts to the design and design leadership team. Provide variations of solutions via wireframe, lo-fi + hi-fi sketches, polished in situ designs, prototypes and presentations to stakeholders. Contribute to the design of the entire page, then zoning in on specific sections, splitting responsibilities with other team members. Visually develop the marketing page.

My Challenge:

Explore the best ways to connect the marketing page to the interactive page. Ensure the sections of the design of the marketing page was best in class, pixel perfect and matched via visual development while communicating needs to development team members.

Approach:

To effectively tackle these challenges, the design process would involve extensive research on the target audience's preferences and behaviors, as well as iterative prototyping and testing to refine the visual and interactive elements. It would be important to collaborate closely with content creators, UX/UI designers, and developers to ensure a cohesive and seamless integration of design and functionality.

Conclusion:

The iPad 10.9 page on Apple's website would involve navigating the complexities of creating a visually captivating and functionally effective platform that aligns with the brand's image, effectively communicates the iPad's features, and resonates with the intended audience.

Case Study

My Role:

Contribute relevant UI and overall design concepts to the design and design leadership team. Provide variations of solutions via wireframe, lo-fi + hi-fi sketches, polished in situ designs, prototypes and presentations to stakeholders. Contribute to the design of the entire page, then zoning in on specific sections, splitting responsibilities with other team members. Visually develop the marketing page.

My Challenge:

Explore the best ways to connect the marketing page to the interactive page. Ensure the sections of the design of the marketing page was best in class, pixel perfect and matched via visual development while communicating needs to development team members.

Approach:

To effectively tackle these challenges, the design process would involve extensive research on the target audience's preferences and behaviors, as well as iterative prototyping and testing to refine the visual and interactive elements. It would be important to collaborate closely with content creators, UX/UI designers, and developers to ensure a cohesive and seamless integration of design and functionality.

Conclusion:

The iPad 10.9 page on Apple's website would involve navigating the complexities of creating a visually captivating and functionally effective platform that aligns with the brand's image, effectively communicates the iPad's features, and resonates with the intended audience.

Contact

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