9 LessonsEnroll $149
SERIES 3

9 Lessons

Enroll to unlock all 9 lessons and 3 bonus resources. The frameworks from Apple, Cash App, and Google, from someone who was in the room.

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Introduction

3 lessons

Quick wins and resources to get you set up.

01
Intro 1
Welcome + what to expect
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02
Intro 2
Tools and setup
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03
Videos
Coming soon
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The Curriculum
Design
at scale.
00
Preparation
How to set yourself up before a project sprint
01
Simplicity
Designing with less, the Apple approach
02
Consistency
Every element earns its place
03
Symmetry
Thinking at scale
04
Hierarchy
What the eye sees first
05
User Control
Designing for the person, not the brief
06
Contrast
Light, dark, and everything in between
07
Authenticity
Design that doesn't lie
08
Detail
The work nobody notices until it's missing
09
Innovation
When to break the rules

Bonus

5 items

Extra resources, case studies, and community.

01
Bonus: Creating Through Chaos
Finding assets, responding to briefs, launching with quality
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02
Bonus: Pushing the Limits
Creative ambition, tech, brand evolution, voice and tone
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03
Art Director Insights
Longstanding principles to advance and ascend
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04
Reality Distortion Field
Thinking different, the Steve Jobs approach
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05
Bonus Resources
Apple design links and references
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